Thursday Nov 30, 2023

The Gamer-to-Gun Owner Pipeline - Lucas Botkin | #26

In 2013, Lucas Botkin started making holsters in his garage, and after 3 years built T-Rex Arms, multi-million dollar gear and media empire in the gun industry. Fast forward to 2023, they are sourcing some of the highest-quality gear for serious American Citizens: from holsters and plate carriers to GPS and night vision.

We cover:

> The evolution in gun culture since the 2010s

> CoD4, Halo 3, and the new generation of gun owners

> Media as an amplifier of vision

> From holsters in the garage to a multi-million dollar company

> Equipping minutemen

> Mistakes of visionary founders

> Importing armored vehicles from Ukraine?

> Future of Trex Arms

Follow Lucas: https://www.instagram.com/lucastrexarms/?hl=en

T-Rex Youtube Channel: https://www.youtube.com/c/TREXARMS

Shop gear (and maybe armored vehicles?): https://www.trex-arms.com/

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The New Founding Podcast is recorded at the New Founding HQ in Dallas, Texas, produced by Santiago Pliego & Joshua Clemans, and edited by Jared Cummings.

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